Why I FAILED in the Creative Arts

and How NOT to Follow in My Footsteps

A frank and honest discussion of the 8 reasons most creative artists fail to build a long-term, career in the arts and the proven “real world” skills and principles of business that are rarely taught to people in “the arts.”

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About the Book

Creative artists have a problem. They believe in differences between the Creatives and the Suits, the Right Brains and the Left Brains, the artists and the businesspersons; differences that keep them focused on their music and ignorant of what it takes to succeed in the music business.

Steve Grossman should know. He failed in the creative arts. And while failure may be a harsh way to describe a 20 year drumming career with multiple hits, tours, endorsements and a Grammy, it’s the truth. He failed to build a long-term, music career and left music in 2001 for a job in the “Real World.”

That’s when he learned that there is really very little difference between The Arts and the Real World. You can make a living in either world…you just have to know the rules. By NOT following in Steve’s footsteps you’ll discover:
-Why your talent is your biggest problem.
-The importance of planning and how to do it well.
-How and why you must think like a business owner.
-Why people are key to your success and how to succeed with them.
-Why “succeeding in the creative arts” is a terrible goal.

Series: Why I Failed, Book 2
Genres: Business, Christian Living, Faith Based, Inspirational, Non-Fiction
Publisher: WordCrafts Press
Publication Year: 2011
Format: Trade Paperback
Length: 156 Pages
ASIN: B006889IDS
ISBN: 9780615544939

List Price: $12.99
eBook Price: $5.99
“In a fast paced, engaging manner Grossman gives practical insight into what is really needed for success in the arts. Perhaps more importantly he also causes the reader to consider what is really needed for success in life, regardless of your profession. Highly recommended.”
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