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Okay, let’s be honest. You’re reading this because my title hooked you which means you’re probably an author (fiction) who is trolling the web for the secret amulet that will make you a NY Times success. Sorry to disappoint or even mislead, but I’m not your messiah.

So why would I bait you into reading? Do I want to vent and pout and demonize those that are more successful? Is it to manipulate you into buying my books?

I simply want to take an honest look into the marketing dilemma we face as authors and thought that maybe, just maybe, you might want join the discussion.

Read more of author J.E. Lowder’s insightful article here!